About

Images that stay, content that engages.

Phaedra Tabib, graphic designer and content creator

My story

I grew up in Tunis, surrounded by bold colours and hand-painted signs. I now live in Ottawa, where my work found its rigour. I study graphic design at Collège La Cité, where I am ranked 1st in my cohort.

Content creator

Since January 2026 I have created the visual identity and the content of Pilates Performer, a studio in France: one piece of Instagram content a day, about 440,000 accounts reached per month and Meta Ads campaigns managed end to end. In 2024 I grew a gym’s community in Tunisia to more than 10,000 followers.

Creation and motorsport

A Formula 1 livery must be recognised in one second, at full speed, in any light. It is the best design school I know.

My values

Clarity

One idea per project, expressed plainly.

Boldness

A committed choice beats a lukewarm compromise.

Care

The details nobody notices make the result everyone remembers.

My path
  1. TunisGraphic design internship, 2022
  2. Bro’s CoffeeLaunching the café on Instagram, 2023
  3. Gym BardoGym in Tunisia, 2024
  4. GOMYCODEAdobe and Meta certifications, 2024-2025
  5. La CitéGraphic design in Ottawa, since 2025
  6. Pilates PerformerStudio in France, since 2026
  7. OttawaContent creation for an optician
  8. Nouvelle AestheticsWindow display design, Toronto